Brief: Create a promotional campaign for a five night film festival titled 'Celluloid Chicago' at The Apollo Theater, 311 South Main Street, Peoria, IL 61604.
Requirements/Deliverables: You have been commissioned to design several promotional items for the festival which, while should not be simply scaled up/down replicas of each other, should follow a 'campaign' theme that 'ties' them together.
1. Logotype/Brand: 'Celluloid Chicago’ and a subheading 'A festival of movies from the windy city'.
2. The Promotional Poster: 17" x 11" portrait, full color poster.
3. Microsite link page off the main Apollo Theater website (www.apollotheater.com/celluloidchicago)
4. Private Screening Invitation (+ Editorial + possible 'gift/leave-behind')
*The Private Screening invitation 'package' should be presented fully mocked up.